Measuring Conversion Funnels with a small team | basetheme.pro

Live Webinar: Measuring Conversion Funnels with a small team (Feb 2025 Session 094) is a practical session focused on landing pages for modern marketing sites. In 75 minutes, we’ll cover actionable steps, common pitfalls, and a simple framework you can reuse. This session is designed for content teams who want measurable improvements without a full redesign.

Webinar details

Date: February 15, 2025 (ET). Format: On-demand replay. Duration: 75 minutes.

What you’ll learn

• A repeatable checklist you can apply to your next sprint
• How to prioritize changes based on impact and effort
• How to measure results with clean analytics signals
• Common mistakes that slow teams down

Agenda

1. Context: what we’re optimizing for
2. Framework: a workflow that scales
3. Examples: patterns that work in real builds
4. Measurement: what to track and why
5. Q&A and next steps

Speakers

Elizabeth Phares (Host). Guest speaker (Demo). Moderator (Q&A).

Who it’s for

Teams responsible for marketing sites, landing pages, and ongoing optimization. Anyone who needs to ship faster while maintaining performance, UX, and SEO fundamentals.

If this session is listed as on-demand, the replay includes the full walkthrough and the downloadable checklist. For live sessions, we’ll include time for Q&A at the end.